SEO with SARAH

My Conversion Rate Optimization services include usability, conversion, funnel analysis, copywriting, branding and technical modifications.

Month 1:

• Initial Conversion Audit
• Initial heatmap setup on Hotjar Basic Plan (Free)
  • Script code installation through either GTM, CMS, or direct installation
  • Heatmap setup
    • 35 Sessions per day
  • Survey and Feedback installation
    • 20 Surveys & Feedback responses per month
• Benchmark Metrics and Goal Definition (need Google Analytics permissions)
  • Number of Product sales / subscriptions per month
  • Number of Leads per month
  • Audience Insights – users, sessions, bounce rate, revenue
• Setup Reporting
  • Website Performance Overview
    • Annual
    • Month to Month
  • Breakdown of TOFU, MOFU, and BOFU (Funnel Metrics)
  • Conversion
    • Calculate Initial Conversion Rate
• Conversion Strategy

Month 2

• Hotjar assets analysis
  • Analyze 1050 sessions and apply necessary modifications
  • Address user concerns from the Surveys & Feedback
• UX optimization
  • Address highest priority items on the audit
• Reporting

Month 3

• Hotjar assets analysis
  • Analyze 1050 sessions and apply necessary modifications
  • Address user concerns from the Surveys & Feedback
• UX optimization
  • Address medium/low priority items on the audit
• Reporting

Month 4 and beyond

• Hotjar assets analysis
• Reporting

Please send an email to hello@seowithsarah.com or book a FREE discovery call to discuss your marketing goals, ask for clarifications, or request a customized package.