Portfolio: 2018 to Present

I have been working as a Digital Marketing Specialist for over 5 years now and have worked with several sites or accounts on a recurring or ad hoc basis. I won’t overwhelm you by naming them all here. Instead, I’ll only highlight my top clients with whom I’ve worked the longest or whose growth I’ve significantly contributed.

Digital work

Should you need more examples, please don’t hesitate to ask at sarah@seowithsarah.com.

Top 5 Achievements

Sarah was an amazing growth marketer for my business. She took a stagnant business and grew it over 25%+ in less than a year. She lead a team of 5+ marketers and came up with our marketing strategy and was able to delegate roles and responsibilities for everyone to make sure we continued to grow. Best marketer I've hired! Would definitely recommend.

Mastering Email Marketing: 79% Open rate and 5% CTR

Boosting Organic Traffic: Increased 2677+% Monthly Views

Increasing Conversions: Increased over 40% in under 3 months

Effective Link Building: Increased DA by 10 points

Acing Social Media Marketing: Reached 68% engagement rate

360-MARKETING STRATEGY

Played a pivotal role in developing an all-encompassing 360-degree marketing strategy for a leading Data Science company based in California. Through my efforts, I successfully propelled the company’s online presence, significantly augmenting both website traffic and conversion rates.

Check out the full brief of this case study for a Data Science company to find out how I increased website traffic by over 20% in just 3 months despite the mass tech layoffs, economic downturn and “data is science is dead” narrative.

SEARCH ENGINE OPTIMIZATION

My tasks involve on-page, off-page, technical SEO and reporting analytics.

Tools: Semrush, Ahrefs, Ubersuggest, SERanking, Moz, Hubspot, Mangools, SurferSEO, RankIQ, Google Marketing Tools, etc

LINK BUILDING

My tasks involve prospecting sites, outreach, liaison, content writing, link inspection, reporting, and monitoring.

Flooring Superstore: 3 accounts

Guide to Iceland

Airbnb Luxe

Tiqets

link building results
Screenshot of the link building results, $50,000+ annual budget

Tools: Semrush, Ahrefs, Ubersuggest, SERanking, Mangools, SurferSEO, RankIQ, Google Marketing Tools, etc

EMAIL MARKETING

email performance results

BEFORE and AFTER sample of newsletters

Strategies implemented for improvement:

  • Crafted captivating subject lines to grab recipients’ attention.
  • Tailored content to address their pain points and provide valuable insights or solutions.
  • Established a regular sending schedule to reach the audience when they are most likely to engage.
  • Included strategically placed links to relevant content, encouraging recipients to explore further.
  • Ensured a consistent and recognizable experience by aligning with the brand’s unique voice and tone.

Results:

These improvements led to a significant transformation in the campaign’s performance, with the open rate increasing to an impressive 79% and the CTR rising to 5%. The success can be attributed to the implementation of captivating subject lines, targeted content, consistent scheduling, valuable links, and a cohesive brand voice.

Tools: SendGrid, SEMRush, etc

SOCIAL MEDIA MARKETING

My tasks involve brainstorming content ideas, creating posts, graphics design, scheduling, engaging with the community, and reporting analytics.

Tools: Hootsuite, Sprout Social, Photoshop, and Canva

LinkedIn: Stratascratch

Pinterest: Gathering Dreams

Pinterest: Gathering Dreams

five senses of living pinterest portfolio
five senses of living pinterest analytics

Instagram: @directwoodflooring

Instagram: @grassdirect

Instagram: @flooringsuperstore

CONTENT WRITING

My tasks involve keyword research, content gap analysis, content planning, creating pillar pages, writing optimized content, post formatting, publication, and monitoring.

Everything on Travelosio

Please see full list of published and drafted articles I’ve written over the past 5 years.

WEBSITE DEVELOPMENT

My tasks involve web hosting and DNS setup, theme design using Divi and Elementor, creating website copy, logo design, tagline assistance, installing necessary plugins, connecting social media accounts, Google Analytics/Search Console setup.

Tools: WordPress, Bluehost, Siteground, GoDaddy, Google Marketing Tools, etc

HOURLY CLIENTS

My tasks involve search engine optimization, conversion rate optimization, WordPress and Drupal content management, branding, post repurposing, community engagement, and other tasks under the umbrella of digital marketing.

Gathering Dreams -UK

CoPilot Crew – AU

Stratascratch – US

Purplebox Marketing – UK

Team Empathy – NZ

Tools: Semrush, Ahrefs, Ubersuggest, SERanking, Moz, Hubspot, Mangools, SurferSEO, RankIQ, Google Marketing Tools, etc

Testimonials

Sharon Matthews

Tiqets

I first started working with Sarah on an ad hoc basis. We were impressed by her work ethics, so we ended up working with her on a monthly basis since 2018. She became our go-to link builder for several clients. She even helps us with other SEO tasks such as competitor analysis and keyword search. I am happy to recommend her to anyone looking for a serious, reliable link building and SEO expert.

Tanveer Rafiq

OutreachPro

Sarah is a delight to work with. She is a self-starter and resourceful person. She always delivers on or ahead of time. She is never afraid to ask questions and offer suggestions. I highly recommend her to anyone looking for a life-saver, digital marketing-wise!

Sara Trezzi

Gathering Dreams

I hired Sarah to help me with some tasks, as I struggled to do everything myself. She helped me update some WordPress articles, format images and text, add affiliate links, and create some Google Web Stories, to name just a few tasks. She is very communicative and always asks questions to ensure she delivers what’s required. I would recommend her to anyone that needs help managing a WordPress website!

UpWork Client

Private Job

Sarah provided a comprehensive audit of our website. The report was very thorough and well-organized. We wouldn’t have known that our site were running some errors and warnings. We appreciate that she provided the detailed steps on how to fix the errors as well. Highly recommend her service!

Let’s find out if we’re a match!

Should you need more examples, please don’t hesitate to ask at sarah@seowithsarah.com.